However, even in commodity businesses, if there is a market that’s growing and nobody is going after, that’s an opportunity. This wasn’t supposed to be the next thing because it’s not an innovative revolutionary idea, it’s just selling t-shirts. It was an in between point, and we weren’t really onto that next thing yet. We were looking to get potentially into the VR and AR space because that was really exciting stuff for us. Maxwell: It was kind of at the winding down point of our last venture, and I’d always done consulting on the side as well, even in college, on the digital marketing side of things. Was this the very next big project that you were getting into, or was this something that you were thinking about starting aside while you thought about the next big thing to get into? If we hadn’t launched it, we’d probably still be on pace only to do $200,000 this year.įelix: You said that you already had experience running companies before, exited your venture back startup. That said, we can also get into talking about having product diversity because you never know that one product you launch that’s going to be huge for your business. One of our shirts which is the hustle t-shirt probably makes about 80% of our sales. I’d say we have a lot more products than we had our first few months in business. We are on pace to do about seven to eight times that this year.
We put a lot of more time and resource into it, kind of flash-forward to today, we did about $150,000 in our first year. We made a ton of mistakes, I’m getting into that later but we knew we were onto something. We got like 35,000 unique views just in the first week. We started this little side project, funny tees that kind of spoke to the reality of being en entrepreneur and launched on Product Hunt, if you are not familiar with Product Hunt and you have a cool product you definitely need to do that because it’s a huge launch platform. It seemed like everybody had this assumption that being en entrepreneur was really glamorous and you could start a company and you get a billion dollar evaluation in the first week.
#Product hunt hyper 60m 300k product tv#
We kind of lived that life for three and a half years and then saw what was happening on Silicon Valley, in TV show and pop culture. We had just exited our first venture back startup. Maxwell: Startup Drugz is a little venture that we launched in late 2015, me and my partner Nick Haase. Thanks for having.įelix: Max, tell us a little bit more about your store and maybe about some of the more popular products that you sell. Startup Drugz is a lifestyle brand for entrepreneurs making kick-ass startup themed tees, hoodies, posters and mugs and more, and was started in 2015 and based at Orlando Florida.
#Product hunt hyper 60m 300k product how to#
How to warm up cold Facebook Ad traffic.The traffic and sales impact of being highly ranked on ProductHunt.How to know if there’s room in the market for your t-shirt brand.On this episode of Shopify Masters, we're joined by Maxwell Finn of Startup Drugz who will share how they used the Product Hunt platform to bring in 35,000 unique visits in their first week after launch. With a sizeable user base of tech industry people, makers, and entrepreneurs, Product Hunt was the perfect launchpad for Startup Drugz, a lifestyle brand for entrepreneurs that makes kickass startup-themed tees, hoodies, posters, mugs and more. If a product ends up trending, it can earn a lot of exposure to an audience of avid early adopters with disposable income. "Hunters" can post the cool products they come cross, after which the community votes for the ones they love.
Working as a cohesive team Openbox’s Technical, Analysis and Customer experts have collaborated to offer customers a means to break away from traditional ways of working, transformed delivery methods to ensure market leading customer experiences with cutting edge architecture, and ultimately saved over £3million to date.Product Hunt is a platform that was built for sharing all the interesting things that people are making: apps, unique physical products, digital downloads, podcasts, you name it. They are well versed in working with businesses who suffer from “analysis paralysis” and entrenched thinking that can lead to poor responsiveness to the market, and ultimately a lack of agility. Openbox are Customer Experience and Solution Architecture specialists, with an impeccable track record for delivery in complex Financial environments.
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